Leading UK bathroom innovator, JT, is set to introduce a revolutionary shower floor solution for luxury hotel bathrooms, with the launch of the JTSOFTSTONE to the hotel sector at Sleep 2012 on November 21 and 22.
JT will exhibit the new product courtesy of Roman Showers on stand M35A, showcasing the JTSOFTSTONE together with over 150 leading international suppliers whose products and services meet the high-end needs of hotel projects.
In a first for the UK bathroom market, this new luxury bathroom product is a shower floor solution that sets out to create a showering experience like no other. JTSOFTSTONE is a revolutionary soft touch shower floor which adapts to the body for enhanced ergonomic comfort and features an aqua cushion, non slip surface. It has a premium slate effect finish in black, white or cream – the perfect interior design statement piece.
In addition, the non slip surface (UNE_EN Class 2) removes the need for anti-slip mats, thereby retaining the premium look and feel of a luxury bathroom, as well as solving a problematic health and safety concern. JTSOFTSTONE is also anti-bacterial and recyclable.
Available now in 11 sizes, the new shower floor features a built-in drainage incline and is complemented by a chrome or colour matching waste grill. Each JTSOFTSTONE floor is supplied with an easy-to-use installation kit and 25 year guarantee.
Paul Crossley, Managing Director of JT, said: "The JTSOFTSTONE is a revolutionary addition to our luxury range and a real alternative for the hospitality bathroom market. We’re delighted to launch this new and exciting product and look forward to exhibiting at Sleep 2012. The slate effect will look stunning in any hotel bathroom and adds a surprising soft feel for the ultimate luxury shower experience.
“At JT, we pride ourselves on exceeding customer expectations to bring an innovative and quality solution to market, utilising the latest materials to create a UK market first. In JTSOFTSTONE, we have a new product that not only looks fantastic, it also makes a lasting impression with our Aqua Cushion Floor technology.”