Futurebuild
organiser, Futurebuild Events, is joining forces with Easyfairs, the world’s
largest privately-owned exhibition organiser, in a move that will see further
investment and growth in the industry shaping, built environment event.
Announced today,
Futurebuild will become a part of Easyfairs’ European portfolio of building and
construction exhibitions, which spans Belgium, the Netherlands, Sweden and
Denmark. The annual event, which brings together the most forward-thinking
companies and organisations in the industry, is expected to attract over 27,000
industry influencers and shapers from 03-05 March to London’s ExCeL.
The acquisition will
enable Futurebuild, and its community, to tap into Easyfairs’ overseas network,
and also to benefit from shared best practices and expertise across the
portfolio. It will also bring added customer service and value for both
exhibitors and visitors through Easyfairs’ technology infrastructure, systems
and processes, including extensive marketing support and lead generation tools
for exhibitors.
Martin Hurn,
Managing Director of Futurebuild Events, said: “We’re very excited about this
new chapter for Futurebuild. Our ongoing focus is to deliver a must-attend
event that truly acts as a catalyst for change and brings together innovators
and influencers to share the latest ideas and knowledge. Partnering with
Easyfairs will enable us to continue to develop this inspirational event,
staying true to our vision, while benefiting from ongoing investment and
world-class event technology, systems and processes.”
Matt Benyon, CEO of
Easyfairs UK & Global, commented: “This is an exciting development for both
parties. For Easyfairs it builds on our strong existing portfolio, establishing
a presence in the UK and also internationally in this sector, and for Futurebuild
it can only strengthen the great work the team has already done to build an
event with and for the built environment community.
"Our mission as
a company is to give communities a vision of their future and to deliver value
for those communities, which is what Martin and his team have worked so hard to
do over the last few years. It is impressive to see the commitment of this
experienced team of event professionals who know the built environment and its
many industries and are passionate about its communities. I look forward to
working closely with Martin and this community to deliver the best possible
event for the industry.”
Hurn added: “There
is a great cultural synergy between the two businesses. Easyfairs shares our
values as an independent company that is committed to exceptional customer
service and delivering a memorable and inspirational event experience, and
we’re very much looking forward to working together.”
